After losing our beloved dog Floofy to a tragic nighttime car accident, we learned that nearly 1 million pets are killed in traffic accidents each year in the U.S., many at night. On top of that, 10 million pets go missing annually, deepening the fear and heartbreak for pet owners everywhere.

Fueled by this loss, we created My Floofy Products to help protect pets and bring peace of mind to their owners. The lightweight and reliable Floofy Collar features flexible LED illumination that provides optimal visibility at night, along with a dependable tracking system to ensure pets are safe and easily located. We honor Floofy’s memory by offering a solution that keeps pets safe, visible, and always close.